OREO-4. Eco-Friendly or Deceitful Branding: The Implications of Energy Corporations Greenwashing in the United States on Climate Change

Sarah Park1
Faculty Mentor: Levent Atici, Ph.D.2
1Ed W. Clark High School
2Division of Research, Office of Undergraduate Research

Presented in this study, is an in-depth analysis of the effects of energy companies greenwashing while focusing on the challenges that the status quo presents in transparency of companies’ environmental actions in a policy viewpoint in the United States. The purpose of my research was to see how combating climate change has been complicated due to energy corporations greenwashing in the US. The data in this study primarily focuses on self-conducted research through case studies, predicted company greenwashing rate, the current scope of deceitful tactics, current obstacles companies face towards becoming environmentally friendly, current emissions by energy companies, policy to create tangible change, current state of play of climate change, and more. The scope of the study calls into question the ethics of brands that seek to make a profit while sacrificing the health of their consumers. Research methodologies in this study include but are not limited to, mixed-methods like data conduction, case studies, data analysis, interpretation, observations, and archival research. These results suggest that current energy companies are deceiving their consumers and are not being regulated enough by the government, policy wise. Along with this, such companies are spending a significant amount of lobbying, avoiding specific regulation. On this basis, the concept of greenwashing should be taken into account when actively trying to investigate a company’s environmental friendliness. The findings of this study indicate that there needs to be increased transparency within company policy and tangible change enacted by the federal government to hold energy companies accountable to mitigate climate change.


Nov 15 - 19 2021


All Day


The Office of Undergraduate Research


The Office of Undergraduate Research


3 Replies to “OREO-4. Eco-Friendly or Deceitful Branding: The Implications of Energy Corporations Greenwashing in the United States on Climate Change”

  1. Hi Sarah,
    Very wise and well put words for someone so young. You were able to go through a lot of in depth information in a very short amount of time and summarized it all so well. Greenwashing is a very interesting topic to cover mainly because it is not talked about enough. Overall, very good presentation and keep up the good work.

  2. Hello! Please feel free to leave any comments/feedback concerning my presentation. Any and all feedback is welcomed!

    1. Hi Sarah,

      Great breakdown of an issue I really wasn’t aware existed before I saw your video! We often hear about how oil/gas companies show little regard for the environment and at times show no attempts to reduce their emissions, but it’s worrisome to see that they still try to convince the public that they ARE pushing for change, when quite the opposite is true. Nice call ending it on a good note though, it makes me excited to see what regulations are put in place in the years to come. Also, go Chargers!

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